Platforms for running controlled experiments to measure the impact of product changes. From simple feature flags to AI-powered multi-armed bandits for continuous optimization.
| Tool | Best For | Pricing |
|---|---|---|
| LaunchDarkly | Enterprise teams needing robust feature management and targeting | Free up to 1K MAU, then $10/seat/mo Pro |
| Statsig | Data-driven teams wanting automated experiment analysis | Free up to 1M events, then $150/mo Pro |
| Optimizely | Enterprise teams running experiments across web and product surfaces | Custom pricing (enterprise-focused) |
| GrowthBook | Teams wanting open-source experimentation with Bayesian analysis | Free (open-source), Cloud from $75/mo |
Enterprise feature management platform with sophisticated targeting, progressive rollouts, and experimentation. The most mature feature flag platform available.
Free up to 1K MAU, then $10/seat/mo Pro
Enterprise teams needing robust feature management and targeting
Feature flags and experimentation platform with built-in statistical rigor, auto-analysis, and warehouse-native metrics. Strong focus on measurement.
Free up to 1M events, then $150/mo Pro
Data-driven teams wanting automated experiment analysis
Full-stack experimentation platform for web, mobile, and server-side testing. AI-powered traffic allocation and multi-armed bandit support.
Custom pricing (enterprise-focused)
Enterprise teams running experiments across web and product surfaces
Open-source feature flagging and experimentation platform with Bayesian statistics, warehouse-native metrics, and a self-hostable architecture.
Free (open-source), Cloud from $75/mo
Teams wanting open-source experimentation with Bayesian analysis
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